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How Can I Start My Own Business?

Strategy Driven

Does your target audience live in your area or are they elsewhere? If you plan on presenting your finished plan to investors, be sure to keep it concise and to know your audience. Microfinance organizations provide small loans in order to help entrepreneurs get their business off the ground in the beginning.

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Why CEOs have Liberal Arts Degrees

Mills Scofield

Through my classes, I’ve been forced to question the intentions of authors of primary sources, understand biases present within my readings and even my professor, observe the tone of speakers in context to their audience, and seek out further information to support the claims I make when I write my history papers.

CEO 70
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Why CEOs have Liberal Arts Degrees

Mills Scofield

Through my classes, I’ve been forced to question the intentions of authors of primary sources, understand biases present within my readings and even my professor, observe the tone of speakers in context to their audience, and seek out further information to support the claims I make when I write my history papers.

CEO 70
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How One Startup Developed a Sales Model That Works in Emerging Markets

Harvard Business Review

Chaiwalas already cook over fires to make their tea, so using the HomeStove as an alternative could immediately demonstrate the benefits of our product to a captive audience — a bit of a drink and a show, if you will. Experiment #5: Microfinance Institutions. A chaiwala in Orissa, India, brews tea on a BioLite HomeStove.

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Facebook Presence Is an Important Clue to a Social Venture's Future

Harvard Business Review

This makes sense to Milaap.org , a social enterprise in Bangalore that crowdsources low-cost capital for microfinance institutions through its online platform. Sangameswaran advises would-be entrepreneurs to "spend time figuring out what kind of an audience you'd like to attract. Basically, be visible.".