Remove B2B Remove Career Remove Marketing Remove ROCE

What If Companies Managed People as Carefully as They Manage Money?

Harvard Business

Time, whether measured by hours in a day or days in a career, is finite. A veritable alphabet soup (ROA, RONA, ROIC, ROCE, IRR, MVA, APV, and the like) exists to measure our financial capital. Consider the case of one B2B supplier that wanted to figure out what made some salespeople top performers. In other words, they connected with people who could help them with customer issues, such as staff in finance, legal, pricing, or marketing. Vincent Tsui for HBR.

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