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7 Inbound Marketing Mistakes Your Business Must Avoid

Strategy Driven

You may decide that you have a strategy and you’re planning to use B2B lead generation as part of your campaign. Will they feel impressed enough to follow through your CTAs , such as subscribing to a newsletter or buying something? Not Having a Long-Term Plan. But, you only want to run your campaign for a short period.

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Signs Your Marketing Campaign Has past Its Sell by Date

Strategy Driven

If you do not have the capacity to produce original, engaging, and impressive content in-house, you need to hire a B2C or B2B content marketing firm to do it for you. They will probably unsubscribe from your newsletters altogether, and they may look for a business that is less intrusive to purchase from.

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5 Pitfalls of Marketing Waterfalls

Strategy Driven

Take note that 72% of B2B marketers have no or very little processes for lead funnel optimization, according to the 2012 Marketing Sherpa B2B Benchmark Study. In 2013, the Marketing Sherpa B2B Analytics Study revealed that 63% do nothing or occasionally leverage data to gain any insight. Consider leaving a comment!

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Santa Claus and Google. The same or just a coincidence?

Strategy Driven

The week between Christmas and the New Year presents an amazing opportunity to any person who is B2B, and many B2C. If you enjoyed this article, let us keep you up-to-date on other newly published insights by signing up for our complimentary StrategyDriven Newsletter. It’s the time to make your plan for next year.

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N2Growth Blog

Business Publications Small Business Review | Newsletter for Small Business Owners Small Business Review’s e-letter is published bi-weekly and provides small businesses with information on the necessary evils of running their businesses. ** N2′s Top Pick for being of real value to small businesses.

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Important Characteristics Every Business Owner Should Have

Strategy Driven

Whether your business is B2B or B2C, you will still be serving someone. If you enjoyed this article, let us keep you up-to-date on other newly published insights by signing up for our complimentary StrategyDriven Newsletter. Compassion. If you are not compassionate, it means that you don’t understand the needs of others.

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Old way or new way? Only one way works. My way.

Strategy Driven

The internet and its immediate access to any information – including one’s reputation – the economy, Google and online searchability in general, social media, smart phones, one-click buying, Amazon feedback and other ratings sites, and smarter customers and consumers both B2B and B2C. The NEW big picture of selling is quite simple.