article thumbnail

10 Lessons That All New Business Owners Must Heed In The Modern Era

Strategy Driven

Supporting yourself with FAQs, chatbots, and fair returns policies will also help. The right facilities and automation can boost productivity, accuracy, and financial management. Modern tech features can range from cloud-based software and file management to factory equipment. Your Approach To Operations Is Key.

Brand 119
article thumbnail

Stop Treating B2B Customers Like Digital Novices

Harvard Business Review

Consumer-facing (B2C) companies like these and many others have long realized the power of online digital networks to address the questions or issues of their customers. Unfortunately, the few B2B companies that have responded to this reality by embracing customer networks usually have just copied a successful B2C formula.

B2B 8
article thumbnail

Smiles All Round? Tips For A User-Friendly Ecommerce Store

Strategy Driven

Real-time, human support is now one of the most sought-after features for any B2B and B2C website owner, and if it isn’t a given in your industry, I assure you it will be soon! Live, human support always beats FAQs and waiting for an email. Here are some tips for making it as user-friendly as possible. Don’t Leave it to the Machines!

Tips 50