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Email Marketing

Coaching Tip

According to Marketing Sherpa's 2011 Email Marketing Benchmark Survey, nearly two-thirds of marketers are expecting their email marketing budgets to grow in 2011. Internet businesses focus on engagement and providing value with every message from their business to targeted audiences.

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The Importance of Testing in an E-marketing Campaign

Women on Business

Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. Are they using email blasts, social networking, relationships with key bloggers? How does their e-marketing supplement their traditional marketing? The same idea works for e-marketing.

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The Big Picture of Business – Visioning Scope: Applying Vision Toward Your Organization’s Progress

Strategy Driven

By benchmarking activities and accomplishments against planned objectives, then the company has a barometer of its previous phase and an indicator of its next phase. Keep the vision grounded in reality through benchmarked measurements. The review and benchmarking phases of one process constitute the pre-work and research for the next.

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StrategyDriven Enterprises Launches an Online Business Performance Assessment Forum

Strategy Driven

StrategyDriven Enterprises, LLC announced the launch of an online business performance assessment forum; providing innovative thought leadership and collaboration opportunities to help executives and managers better assess the performance of their business operations. Consider leaving a comment! All rights reserved.

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The Cost of Low Performers

Sales Wolf Blog

  Benchmark the position.    When you benchmark the job (not your best talent), you have the foundation for employee performance.   Benchmark the position.    When you benchmark the job (not your best talent), you have the foundation for employee performance.

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Seven Strategies for Managing Workplace Internet Usage

Strategy Driven

Establishing a benchmark allows you to fairly assess the situation and address the most frequented sites and the heaviest individual bandwidth users. If you enjoyed this article, let us keep you up-to-date on other newly published insights by signing up for our complimentary StrategyDriven Newsletter. All rights reserved.

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The Big Picture of Business – Cut the Weeds: Focus on Priorities and Strategy, Avoid the Time Zappers

Strategy Driven

Examine and benchmark the reasons and results. If you enjoyed this article, let us keep you up-to-date on other newly published insights by signing up for our complimentary StrategyDriven Newsletter. How does it compare with the business you can or will generate? Budget it each year. Associate with those who feel similarly.