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What CEOs want to talk about. HINT: It ain’t your product.

Strategy Driven

Everyone tells you to meet with the CEO. HARSH REALITY: It’s more than likely the CEO doesn’t want to meet with you, much less talk about your product or service. But the only problem with that is the CEO doesn’t want to hear your presentation. things CEOs are interested in : 1. Most CEOs are smart people.

CEO 66
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Servant Leadership—a Movement Whose Time Has Come

Lead Change Blog

The book includes contributions by 44 notable leadership theorists, faith-based leaders, and business authors such as Simon Sinek, Brené Brown, Marshall Goldsmith, Laurie Beth Jones, Dave Ramsey, John Hope Bryant, James Kouzes and Barry Posner, and servant leadership practitioners like Art Barter—CEO of Datron Industries and founder of the Servant (..)

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How to be an Effective Manager

Strategy Driven

Gabriel Bristol, president and CEO of Intelicare Direct , is one of today’s most versatile CEOs, having led remarkable turnarounds for several large corporations as well as helping establish rapidly growing start-ups. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

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Easiest way to make a sale? Start at the top!

Strategy Driven

Life was simple, but getting to the CEO was hard. I wrote about starting at the top, and gave recommendations about how to contact the CEO’s ‘secretary’ to get the appointment. Isn’t it easier to make a sale when you start with the CEO? I’d like to schedule a brief appointment with the CEO. Start at the top!

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Women Are Today’s Brand Champions

Strategy Driven

According to Monique Nadeau, President and CEO of Hope Street Group, “Women overwhelmingly hold the consumer purchasing power in our country, whether we’re talking about individuals or households. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Consider leaving a comment!

Brand 63
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How to Employ Leadership Fundamentals…or Falter

Strategy Driven

Those users architected, for all intents and purposes, a coup de 'tat that resulted in Interim CEO Ellen Pao's departure. Reddit is now in the hands of CEO and returning co-founder Steve Huffman. Books typically valued from $14.95 - $29.95 Book value is not guaranteed. Here's the deal, Steve.

How To 50
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Branding vs. Marketing

Strategy Driven

From the CEO to the frontline worker, it’s everyone’s responsibility to make that promise real, top-down and bottom-up, from 60,000 feet to where the rubber meets the road. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Name and address information required.

Brand 71