The Experience Mindset: A Wall Street Journal Bestseller

Tanmay Vora
Updated on

“Customer Focus” is the most common corporate value that companies adopt. This often leads to a myopic focus on customer experience at the cost of other things that contribute to a superior customer experience.

Ultimately, people serve people. Organizations that adopt such lofty values often fail to deliver a superior customer experience because they fail at delivering a great employee experience.

I am very excited about the release of Tiffani Bova’s latest book – “The Experience Mindset” for three reasons:

First: The book is an excellent read at a time when businesses tend to obsess over customer experience at the expense of employee experience. The book goes on to show, through deep research and insightful stories, how successful companies go about improving employee experience (EX) and Customer Experience (CX) together to create growth. People are at the heart of how customers experience your company and building a culture that delivers positive employee experience is a significant competitive advantage.

Second: I had the wonderful privilege to collaborate with Tiffani again to create visual stories that are a part of this book. I had also illustrated case studies and chapter summaries for her WSJ bestselling book Growth IQ in 2018.

Third: The book was #1 Amazon New Release in categories of Organizational Change and Human Resources. Within a few weeks of the release, it went on to the Wall Street Journal Bestseller list.

BONUS: I am delighted to be associated with two books in Wall Street Journal Top 10 List. Apart from Tiffani Bova’s book “The Experience Mindset”, I also illustrated summary of the book “Emotional Intelligence 2.0” earlier this year. Working with top thinkers and authors across the globe illustrating their ideas and more importantly, learning from it is such a privilege.

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