Most companies today believe they are focused on their people above all else. And for some, this is true. But in reality, it's often not the case.
"In essence, we have our priorities wrong," argues author Shawn Casemore. "We are putting our proverbial wallets behind it and then often wondering why our organizations, and specifically the people within them, aren't performing to the extent we'd like."
Whether you are a CEO, executive, or entrepreneur, in THE UNSTOPPABLE ORGANIZATION, Casemore will show you how to master for unsurpassed performance as he shares insights, examples, and proven practices.
We have to think of our organizations as living, breathing entities that contain perceptions, norms, and ideals that ultimately influence the success or failure of the organization. These come from the people who work within it and the customers that it serves.
Put differently, you can train employees on new processes, add new technology, or bring in highly skilled people, but in the end it's the employees' own experiences, ideals, and enthusiasm that will determine how well we attract, service, and retain our customers.
Source: Shawn Casemore: The Unstoppable Organization: Empower Your People, Engage Your Customers, and Grow Your Revenue