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7 Brand Management Software Solutions For Your Business

Strategy Driven

Whether it’s your artwork, tone of voice, marketing materials, or storytelling; each part of your brand must be handled with care. Brand management software can help your company to organize your brand assets, and to manage your reputation. With Brand It, you can manage your artwork, projects, and other assets too.

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Career Advice from Senior Leaders: Anne Toulouse, Vice President, Global Brand Management at Boeing

leaderCommunicator

I shared the first piece of advice in our Career Advice series a few weeks ago, which covered the topic of finding intersections in your work, and recognizing that it’s okay to not have all the answers. I hope it resonated with you or someone you know.

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Online Reputation Management: What You Should Know

Strategy Driven

Have you ever wondered how celebrities or big brands manage their presence on the internet? Online reputation management helps those with larger public profiles to maintain a good online presence and representation in an age where everyone and anyone can use the internet to give their opinions. What is ORM? Who is it for?

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CPG Hiring Trends

N2Growth Blog

We see some of the best candidates coming from startups and thinking first about mobile technology, automated supply chain management, and data analytics. This has enabled a vital e-commerce channel infrastructure with retail stores implementing a “click and collect” delivery model. Agility is key.

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Brand Exposure

N2Growth Blog

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. If not, then this post is for you.

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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

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Planning a successful MBO?

Strategy Driven

An MBO or MBI can give you the opportunity to step up from senior manager to business owner. When a business is purchased by the management team within the company by borrowing funds, this is referred to as a Management-Buy-out (MBO). Generally, MBOs are only partially financed with private assets by the management.

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