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Brands, Leadership and the Climate Crisis

Great Leadership By Dan

(They relate to what I termed ‘reputation capital’ in my first book ‘The Post-Truth Business’ regarding whether a brand is ‘trustworthy, reliable and competent’). In the context of the climate crisis, the issue of why we should trust ‘the organisation behind the brand’ regarding their environmental credentials, is vital.

Crisis 290
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Does Your Brand Pass Muster?

Lead Change Blog

In this month’s post, I consider the impact of change on your organisation’s brand. In any economy — local, regional, or national — your brand is everything. However, does your brand work for you, or against you? If your company grows, what do you gain or stand to lose by changing your brand? My view was clear.

Brand 226
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4 Tips on Creating a Brand-Centric Website Design

Strategy Driven

Creating a brand-centric website design is essential for any business looking to establish a strong online presence. We reached out and got tips from a top-rated website design firm in Portland on how to maximize your website design that showcases your brand in a top-tier way. What is a Website Design Service, and How Does it Work?

Brand 132
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October 2018 Leadership Development Carnival

Lead Change Blog

Welcome to the October Leadership Development Carnival. We’re excited to share posts from leadership experts from around the globe on the topics of communication, creativity and inspiration, development, engagement, team building, and more. Development. Joel shares: “ Individuals, like companies, have a brand.

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Is your Leadership Development Developing Leaders?

Great Leadership By Dan

It wasn’t until I could put those lessons into play as a consultant that I realized their value. I managed a national top-forty accounting and consulting firm (SS&G). Remarkably, the most consistent area of incompetence pertains to developing leaders. Then, consider: External Development. Personalized Learning.

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Work Like a Consultant

Lead Change Blog

With over 35 years under my belt as an independent consultant, I’ve learned much about how to make life work and make work come alive. In that sense, I wish everyone could be a consultant. Still, there are features of work life as an independent consultant that can be embraced by anyone in a work role.

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Brand Exposure

N2Growth Blog

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.

Brand 365