Getting Buy-In for Innovation that Doesn’t Fade at the End of the Quarter
Harvard Business Review
NOVEMBER 6, 2013
At its core, it is essentially an objective-setting and tracking tool, and I have used a modified 5-step version to run my own businesses, as well as my clients’ new ventures. Specify your Objectives, Measures and Targets, all on one table, ideally on a single page. Objectives define the ideal end-state for the mission.
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