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Organizational Transformation Requires Leadership at all Levels

Great Leadership By Dan

Organizational transformation leadership is a critical success factor for strategic objective alignment, integration of the six dimensions mentioned earlier, stakeholder engagement, organizational change readiness, and business value realization.

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Exploit IT for Strategic Benefit

Harvard Business Review

Case studies at MIT''s Center for Information Systems Research suggest that if people don''t know the percentage of projects that meet their business objectives, the percentage is probably very low. That doesn''t bode well for business success. Every manager in the company should know the answer to that question.

CIO 8
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

One myth for me is that creating unique content for a matrix of each stage of the buying journey for each distinct customer segment is simply not sustainable for most companies. Not every company should be focusing on a blog right out of the gate. Another one is "Salesy content" is not the same as content that can inspire sales.

Marketing 105