Today's workforce, especially Millennials, want to be intellectually stimulated and emotionally engaged.
As the authors reveal in "Leading with Vision" to explore corporate vision as a key leadership principle, this requires a new approach to leadership.
Leading with Vision draws on data and insights from the authors' biennial "Trends in Executive Development" survey--the industry's leading survey of over 400 companies--to provide an in-depth framework designed to help leaders set the future path for their organizations, departments, teams, or initiatives and to actively engage employees in establishing a work environment in which employees bring their very best to work.
Leading with Vision is a 6-step process for creating a compelling vision that will motivate, rally and inspire employees to be proactive enablers of the vision and company strategy. A compelling vision will work for a large, well-known company like Microsoft, and it will also work for the small start-up email security company. The question remains, can it work for organizations that are in industries not typically considered exciting, such as banks, manufacturers, and government agencies?
How it works:
The leadership of the business, the employees, and the customers were all connected to the organization through one unifying and personally compelling concept. The employees felt like they were making a difference, like they were an important character in the organization's story, and they were like the adage by Maya Angelou:
"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."
Source: Bonnie Hagemann: Leading with Vision: The Leader's Blueprint for Creating a Compelling Vision and Engaging the Workforce