There’s a leadership crisis in American politics and business—a crisis that extends around the world.
What’s the problem?
We find the training and managing of leadership is broken. It’s stuck inside an outdated industrial revolution model. Yet, today, we live in a world driven by the constant change of the digital information revolution.
Former top-tier political consultants, Scott Miller and David Morey, who could boast dozens of presidential wins around the world, have tooled their strategies to the business world and built the “Campaign Model” for Apple’s Steven Jobs.
Today, the model of “Change Leadership” versus “Bigness Leadership” is an approach built for these turbulent times by Google, Walt Disney Company and others.
Now, they share how to use this insurgent political model of “Change Leadership” as a strategy to succeed in your career and to help your project, team or company in “THE LEADERSHIP CAMPAIGN: 10 Political Strategies to Win at Your Career and Propel Your Business to Victory.”
“The information revolution has created a “change environment” that drives everything. Challenge and opportunity are flung at us constantly. But most leadership models are stuck in the pre-information age,” argues Scott Miller. “Ninety percent of CEOs in the U.S. and around the world are not prepared for the environment in which they operate.”
If you want to become a leader today, whether you are leading a short-term project, a startup, or a global corporation, we already know the theme of your campaign for leadership. The theme will be change.
All markets are transforming today. Most companies are either transforming or need to start transforming in a hurry. That makes the rule of this age quite simple: lead change or be changed. Getting behind change means losing. Leading change means winning. If you’re not transforming the markets you’re in, than someone else is doing it.
More Self-Coaching Leadership Books in ebook or paperback editions:
Can't Get Enough Leadership , Develop Leadership Skills: A Mobile Reference Guide , Ask the Coach