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Discover How You Can Benefit from Content Marketing

Women on Business

Following is an edited excerpt from my latest book, Content Marketing for Dummies , which teaches individuals and business owners how to create and publish online content that can help you reach your goals. Content can help you build your business, your brand, and your career.

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Successful Company Culture at Work: What It Really Takes

Strategy Driven

While many people think that money will motivate you to work harder, it is not just about cash; it is also about your career, fulfillment, and purpose. A good leader understands the needs of their people and knows how to involve them in decisions that will help the business to be more productive. Build Motivation.

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Build your Brand by Building Relationships

Women on Business

And, for those relationships that you already have, you won’t be able to rely on coveted word of mouth marketing (one of the best tools in your toolbox) if you’re not delivering on service or quality. There is a lot of good advice out there on how to improve your relationship skills.

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