Strategy Driven

JANUARY 21, 2011

SAS – Providing organizations with THE POWER TO KNOW ® SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Consider these 11 ideas from the Radical Times Webcast series by SAS Marketing Director Jonathan Hornby: 1. We want to come out strong.”

Real Estate 66

Real Estate Magazine Rogers Long-term 66

Harvard Business Review

MAY 4, 2018

In 2001, a new approach to technology development was created by a daring group of developers. Once again, it has started in the bowels of technology companies and startups. And that satisfaction leads to a more attractive work environment in a competitive talent market. aleksandarvelasevic/Getty Images.

Agility 8

Agility Development Organization Software 8

Harvard Business Review

MARCH 15, 2017

Only 31% of Fortune 100 boards currently have a director who is a CIO, even though technology is at the core of every business today. As Sheila Jordan, CIO at Symantec and director at FactSet, put it, “All companies are technology companies today. Technology is a lever to run the business, but also to change and grow.”

CIO 9

CIO Committee Technology P&L 9

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. Rich countries are the most technologically advanced.

Chief Technology Officer 13

Chief Technology Officer Constraint CTO Engineering 13

Harvard Business Review

AUGUST 24, 2016

This isn’t the fault of the technology or the CTO, who usually manages it. Measuring Marketing Insights. Because it involves software, many companies make it the CTO’s responsibility. But how does the relationship-savvy CEO or CMO go about mending these gaps? It’s a result of misguided strategy.

CRM 8

CRM Execution CTO Metrics 8

N2Growth Blog

DECEMBER 1, 2019

Needing a way to capture and document this event, I recruited Dan Evans , our Chief Marketing Officer , to join me on a journey that would span over 42,000 miles on four continents ( 11 countries total, including stops ) to interview and record sessions with experts in the science and art of leadership. .” The Netherlands. Conclusion.

Globalization 276

Globalization Leadership Conference Diversity 276

Harvard Business Review

DECEMBER 13, 2017

” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Performing market assessments. The CEO wants one thing, the engineering team another, and customers have their own opinions about feature priorities. Running design sprints. Feature prioritization and roadmap planning.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

AUGUST 26, 2013

With a tsunami of new digital technologies all converging simultaneously — social, mobile, cloud, analytics and embedded devices — there has been, once again, a cry for corporate IT to radically change to enable the digital transformation of businesses. There is no time for complacency.

CIO 8

CIO CTO Operations Technology 8

Harvard Business Review

AUGUST 16, 2013

I''m often struck by how many articles exclusively focus on new or emerging technology and their productivity or efficiency effects. Every discussion on the role of IT and CIOs should start with the question: "What are the potential uses of this technology that will guarantee we stay in business?" IT Doesn''t Matter (to CEOs).

Enterprise Architecture 8

Enterprise Architecture CIO Horizontal Integration Information Technology 8

Harvard Business Review

AUGUST 21, 2013

Information Technology Changes the Way You Compete" was a trailblazing HBR article by Warren McFarlan back in the early 1980s. Their strategic use of information technology (IT) presaged the dot.com boom of the 1990s when the Internet made this kind of online ordering commonplace.

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8

Harvard Business Review

DECEMBER 6, 2013

Andy O''Connell Justin Bieber's Involved, of Course The Rise and Fall of BlackBerry: An Oral History Businessweek For years, every CEO had a BlackBerry. Oh, and an offer from then-up-and-coming star Justin Bieber to rep BlackBerry, an offer that was rebuffed by the marketing department. They said, ''This kid is a fad.

CTO 8

CTO Apparel Proposal Ryan 8

Harvard Business Review

SEPTEMBER 17, 2014

This should go without saying, but it’s vitally important to develop relationships with the CEO, business unit leaders, and other key executives to understand the company’s strategy, so that the innovation approach and projects you pursue align with overall corporate goals. Some may involve developing specific capabilities.

Innovation 8

Innovation Planning Short-term Long-term 8

Harvard Business Review

JUNE 16, 2015

And as an HBS white paper points out, even some of today’s most mainstream executives — from the CTO to even the CFO — were once just new positions created to deal with “significant opportunities and risks emerging from technological or social disruptions.” Insight Center. The Future of Operations.

Constraint 8

Constraint Supply Chain Resources Operations 8

Harvard Business Review

AUGUST 6, 2015

“When you’re a technical expert, you know your value to the organization,” says Wanda Wallace, President and CEO of Leadership Forum and author of Reaching the Top. ” This research had two advantages: One, it made the hiring process go more smoothly and, two, it has helped Emily manage Heather, her new CTO. .”

Management 8

Management How To CTO Mentor 8

Harvard Business Review

JUNE 17, 2015

This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. Insight Center.

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

JUNE 26, 2014

Sephora, the cosmetics retailer, has been widely recognized as a leader in integrating its digital marketing efforts into its overall strategy. As one sign of that, Sephora has a single executive who serves as both chief marketing officer and chief digital officer. Marketing and internal IT expertise are both at the table.

Brand 10

Brand CTO Marketing Retail 10

Harvard Business Review

OCTOBER 24, 2017

Determined to feature a global perspective, the authors include narratives of executives within India-based IT company HCL Technologies, the German division of online auctioneer eBay, and the marketing division of automaker Volkswagen in Europe. Willing to Take Chances. “He let them play it out.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

AUGUST 23, 2013

Yet, in a function driven by innovation and the uncertainties surrounding the application and implication of future technologies, not using scenarios is tantamount to management malpractice. These threats and opportunities require a clear way to test how they will play out against various social, technological, and economic assumptions.

Scenario Planning 8

Scenario Planning CIO Planning Uncertainty 8

Harvard Business Review

MAY 3, 2016

Determined to feature a global perspective, the authors include narratives of executives within India-based IT company HCL Technologies, the German division of online auctioneer eBay, and the marketing division of automaker Volkswagen in Europe. Willing to Take Chances. “He let them play it out.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

OCTOBER 11, 2013

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. So she wrote a memo to the CEO explaining why gender balance is good for business. Initially there was no buy-in.

Innovation 11

Innovation Christensen Decisionmaking CTO 11

Harvard Business Review

AUGUST 20, 2013

Adoption risk: Adopting technologies or responding to market, business, and technology trends too quickly or too slowly; reactively or over thought, without considering how non-technical implications or unintended consequences contribute adoption risk. IT Doesn''t Matter (to CEOs). IT management'

Dunning 8

Dunning Project Innovation CTO 8