article thumbnail

Innovation, Goal Setting, and Market Change – Business Weaknesses

Mike Cardus

Buffalo NY CEO’s are concerned about Innovation, Goal Setting and Assessment, plus Societal and Market Change. I recently attended the Buffalo Niagara Partnerships CEO’s Speak event. departmental goal setting & assessment. responding to societal & market change. Business Strengths: .

article thumbnail

Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

Its market cap is over $2 trillion. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO. By 2019, Microsoft’s market capitalization edged past the $1 trillion mark, making it the world’s most valuable company. By 2023, its market cap reached $2.5

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 263
article thumbnail

3 Telltale Signs It’s Time to Rethink Your Executive Team

Leading Blog

W HEN A CEO first assumes their position or joins a new company, they’re often quick to make changes to the executive team, creating a group of trusted advisors who will drive their strategic agenda. But once the CEO has been in place for a few years, this dynamic changes. As Darrell explained: I am planning to centralize a few things.

Execution 324
article thumbnail

I’m Already Doing Marketing and Advertising. Do I Really Need Public Relations Too?

CEO Insider

With my new book PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image, my goal was to demystify the often-misunderstood public relations industry by answering questions frequently posed by business leaders in an “advice column” format. Do I Really Need Public Relations Too?

article thumbnail

Living the CEO Afterlife

In the CEO Afterlife

Those who follow my blog have an idea of how I’m spending my time as a retired CEO. Bottom line, I love the challenges of my CEO afterlife and I’m every bit as goal-oriented as I was thirty years ago. Looming retirement can be awfully daunting to a CEO, especially to those who define themselves by their job. Resourceful.

CEO 145
article thumbnail

6 Effective Digital Marketing Tips for Entrepreneurs To Increase Returns on Investment

Strategy Driven

Digital marketing is the future of marketing. Researchers have found a 20% increase in digital marketing activities of businesses from 2020 to 2021. This suggests that the pandemic has urged more and more people to turn towards digital marketing. Let’s now look at the 6 effective digital marketing tips for entrepreneurs.