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CEO Marketing Priorities

N2Growth Blog

COVID-19 has made CEO marketing priorities synonymous with survival. CEOs who have a focused, crisp, creative, and clear message, and who understand how to best communicate that message, will navigate the pandemic better than their less-skilled peers. The post CEO Marketing Priorities appeared first on N2Growth.

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CPG Hiring Trends

N2Growth Blog

The evolution of new technologies and the COVID-19 pandemic have greatly influenced consumer habits worldwide, consumers are becoming more demanding, and companies are working on efficiencies to offset the negative impact of inflation on their P&Ls. Physical skills are steadily declining as automation technologies become more advanced.

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Technology Literacy Will Determine a CFO’s Success

HR Digest

Technology literacy is key to making informed decisions about digital investments. “ CFOs are leaning into the ‘digital mandate’ and are investing heavily in next-generation technologies,” said Alexander Bant, chief of research in the Gartner Finance practice. Understanding money and tech is imperative to a CFO’s success.

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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

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Research Explores The Returns From An Educated CEO

The Horizons Tracker

Alas, research from the University of St Andrews suggests that the education of CEOs plays less of a role than we might think in their ultimate success. or an MBA, as a CEO does not necessarily lead to better performance for firms, according to the findings. The study indicates that possessing a top academic degree, namely a Ph.D.

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Sleepless in Silicon Valley: What Keeps CEOs Up At Night

HR Digest

L-R): Anthony Horton, Chris McCarthy, Stephanie Neal In a recent interview, OpenAI CEO Sam Altman revealed a startling confession: the architect of ChatGPT, a revolutionary language model capable of holding nuanced conversations and generating creative text formats, often struggles to sleep. times more likely to trust their leaders. “Our

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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

Its market cap is over $2 trillion. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO. By 2019, Microsoft’s market capitalization edged past the $1 trillion mark, making it the world’s most valuable company. By 2023, its market cap reached $2.5