Chief Information Officer and Incentives

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Chief Information Officer

Incentives

Just Adding a Chief Data Officer Isn’t Enough

Harvard Business Review

DECEMBER 11, 2013

To do so, you need clarity around how the CDO will work with the rest of the top management team as well as incentives that support collaboration across the top executives and senior managers — something that goes beyond equity compensation. Though he was writing about Chief Marketing Officers, his advice is equally valuable here.

Incentives

Incentives Chief Information Officer Business Intelligence Execution

How CMOs Can Work with CIOs to Gain Customer Insight

Harvard Business Review

NOVEMBER 9, 2012

In fact, recent research [PDF] conducted by the CMO Council, suggests that this process should start with the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO). Differing incentives is one of the biggest barriers to an effective relationship between marketing and IT. Find Common Ground.

CIO

CIO Chief Information Officer Norton Technology

Leadership Digital

Just Adding a Chief Data Officer Isn’t Enough

How CMOs Can Work with CIOs to Gain Customer Insight

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