Christensen Conference Disruptive Innovation Marketing 
N2Growth Blog
JUNE 14, 2010
Few things are more critical to your efforts in increasing your revenue growth and corporate sustainability than understanding the value of disruptive innovation. The most successful companies incorporate disruptive thinking into all of their business and management practices to gain distinctive competitive value propositions.
Harvard Business Review
NOVEMBER 10, 2011
The most punishing innovations, they argued, were the ones that were easy to dismiss at first blush — simple, affordable solutions that took root outside the mainstream market. The authors called these "disruptive" solutions and provided a straightforward prescription for leaders looking to turn disruption into an opportunity.
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Harvard Business Review
FEBRUARY 10, 2011
The short conference brought together public and private sector managers working on environmental and social issues. Xerox advises companies on how to save money on document handling, and holds a sizable 48 percent market share in the broadly defined, and surprisingly large, $7.78
Harvard Business Review
AUGUST 6, 2013
Way back in the first decade of the new millennium, when Craigslist seemed like the biggest threat facing newspapers, founder Craig Newmark paid visits to lots of media companies and media conferences. Yes, his site was definitely taking classified advertising away from papers, he would say. But that''s rare.
Harvard Business Review
JUNE 21, 2017
We need to start treating innovation like other business disciplines — as a set of tools that are designed to accomplish specific objectives. It was with this in mind that I created the Innovation Matrix to help leaders identify the right type of strategy to solve a problem, by asking two questions: How well can we define the problem?
Harvard Business Review
OCTOBER 27, 2011
. • Kindle Fire Tablet — a new market disruption enabled by business model innovation. Amazon MP3 and streaming audio and video — disrupting traditional content distribution companies. Amazon Web Services — disrupting the companies that sell on-site servers and native software applications.
Harvard Business Review
JUNE 11, 2013
Other new features announced at Apple''s World Wide Developers Conference Monday, such as the iOS 7 and Mavericks operating systems, had a bit more actual newness to them. Can''t innovate anymore, my ass," senior VP of product marketing Phil Schiller declared Monday after unveiling Apple''s new Mac Pro.
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