Harvard Business Review

MARCH 12, 2012

The thinking behind this axiom began to be challenged in the mid-1990s, with the publication of smart, highly-regarded competitive strategy books, such as Co-opetition by Barry Nalebuff and Adam Brandenburger. The company's financial success is in part dependent on collecting and re-using as much recycled plastic as possible.

Co-Opetition 14

Co-Opetition Company Brandenburger Game Theory 14

Harvard Business Review

APRIL 6, 2016

In many industries, the capital required to build an asset of minimum efficient scale is growing. Two companies transfer selected similar assets into a joint venture in order to support the orderly management of capacity in their industry and reduce the risk of prices spiraling downward. Benefits and risks of co-opetition.

Co-Opetition 8

Co-Opetition Operations Cost Technology 8

Harvard Business Review

NOVEMBER 22, 2012

More and more companies embrace consumers as "co-creation" partners in their innovation efforts, instead of as buyers at the end of a value chain. For example, IBM's co-created product lines account for approximately 20% of its revenue and many of its innovations. In business jargon, it's a move from competitiveness to co-opetition.

Co-Opetition 9

Co-Opetition Business Model Politics Competitive Advantage 9

Harvard Business Review

APRIL 28, 2015

Unlike their industrial peers, managers of asset-light businesses focus little on the balance sheet. Often, the last thing managers are encouraged to do is think outside of their industry. Bloomberg realized that the ease of information sharing made innovation in consumption a key form of differentiation in the industry.

Business Model 8

Business Model System Management Supply Chain 8

Harvard Business Review

FEBRUARY 10, 2014

The way forward is co-opetition, in which entities in the same industries act with what everyone recognizes as partial congruence of interests. Nalebuff have written in their book Co-Opetition , businesses that form co-opetitions become more competitive by cooperating. Brandbenburger and Barry J.

Co-Opetition 8

Co-Opetition Nalebuff Licensing Cooper 8