Co-Opetition Innovation Long-term Management 
Harvard Business Review
JULY 1, 2014
Competitors will be recast as allies, as rival companies will have to work together to achieve more complex technical innovations. Such “co-opetition” will require leaders to maintain a difficult dual perspective – rivals must be simultaneously seen as both vital partners and market threats.
Harvard Business Review
APRIL 28, 2015
That’s because even after they determine the right ways to use information to delight their customers, managers must address one equally important challenge. They must update decades-old management systems so they can embrace new digital opportunities. Where we land is firmly in the face of a management paradox.
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