Harvard Business Review

OCTOBER 5, 2011

But they're also a great way to encourage customer loyalty, given two cherished principles of behavioral psychology: the importance of consistency and public commitment.

Cialdini 13

Cialdini Customer Loyalty Long-term Newsletter 13

Eric Jacobson

MAY 28, 2021

Rajamannar : Studies have shown that a vast percentage of people are not loyal in their personal lives, where there are explicit and implicit commitments. And an average consumer is a member of 15 loyalty programs -- many in competing categories. The concept of customer loyalty needs to evolve. Every single time.

Marketing 65

Marketing Loyalty Brand Customer Loyalty 65

Eric Jacobson

FEBRUARY 22, 2021

Studies have shown that a vast percentage of people are not loyal in their personal lives, where there are explicit and implicit commitments. And an average consumer is a member of 15 loyalty programs -- many in competing categories. The concept of customer loyalty needs to evolve. Every single time.

Marketing 65

Marketing Loyalty Brand Customer Loyalty 65

Strategy Driven

NOVEMBER 19, 2021

Instead, marketplaces are creating ecosystems for their customers. They are driving customers towards the business from all possible sides and earning customer loyalty by offering everything at one place on any channel. Do some research and select the most suitable option, as it would be a long-term commitment.

Supply Chain 122

Supply Chain Retail Software Marketing 122

Strategy Driven

NOVEMBER 8, 2010

You also need to make sure you have the wherewithal to commit to growing and sustaining your Social Nation, and you’ve got to make sure that you have buy-in from within your company. Pitfall #7: Neglecting employees, partners, investors, or customers when building your Social Nation. And that’s just for starters.

Media 50

Media Follow-up Software Newsletter 50

Strategy Driven

JANUARY 24, 2020

Instead, marketplaces are creating ecosystems for their customers. They are driving customers towards the business from all possible sides and earning customer loyalty by offering everything at one place on any channel. Do some research and select the most suitable option, as it would be a long-term commitment.

Supply Chain 75

Supply Chain Retail Software Marketing 75

Joseph Lalonde

MARCH 14, 2018

3) Mental – My role as host of The Ziglar Show requires me to study the messages of today’s top world influencers, and it’s a dramatic gift. The enthusiasm I am referring to is one of deep-seeded passion and a commitment to the success of their team. Bell, Customer Loyalty Consultant and author at [link].

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

Harvard Business Review

AUGUST 11, 2015

We’re being introduced to a new lever of corporate influence on democracy. Uber, Airbnb, Lyft, 23andMe, and other companies working around or, in some cases, outright ignoring existing regulations have found customer loyalty to be an asset in their conversations with lawmakers and regulators.

Politics 8

Politics Real Estate Morale Business Model 8

Strategy Driven

FEBRUARY 2, 2015

I will sign my name to this formula, commit it to memory and repeat it aloud once a day, with full FAITH that It will gradually influence my THOUGHTS and ACTIONS so that I will become a self-reliant, and successful person. I will cause others to believe in me, because I will believe in them and in myself. What an inspirational read.

Succession 50

Succession Customer Loyalty Competitive Advantage Definition 50

Harvard Business Review

OCTOBER 21, 2016

During the 2008 recession, companies committed to sustainability practices achieved “above average” performance in the financial markets during the 2008 recession, translating into an average of $650 million in incremental market capitalization per company. Building Customer Loyalty. Some 62.4%

Supply Chain 8

Supply Chain Price Loyalty Efficiency 8

Harvard Business Review

OCTOBER 29, 2015

Make a list of all of the internal data related to the outcome you would like to influence and when you will need to do the measurements. Say you’re launching a new cosmetics product, and you want to know which type of packaging leads to the highest customer loyalty and satisfaction. Commit to a plan, and stick to it.

Hammer 8

Hammer Advertising How To Customer Loyalty 8

Harvard Business Review

SEPTEMBER 10, 2014

Customers, who had access to reliable information about the available choices and a capacity to interact with other customers, were suddenly in charge. Raised customers’ expectations. Customers could buy a wider array of stuff online cheaper, and often quicker, than in a physical store. Shredded vertical supply chains.

Supply Chain 12

Supply Chain Bureaucracy Short-term Agility 12