Commitment, Development and IAM - Leadership Digital

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Commitment

Development

IAM

Your Whole Company Needs to Be Distinctive, Not Just Your Product

Harvard Business Review

MAY 19, 2016

The heart of differentiation therefore is your company’s ability to develop and promote distinctive products, services, and branded experiences on a consistent basis. For example, Iams pet food was one of the first premium brands; it sold to health-conscious pet owners, who purchased it only at specialized pet stores.

IAM

IAM Productivity Products Company

You, Too, Can Move Your Company Into the Cloud

Harvard Business Review

JULY 16, 2013

These transitions, even when scaled down to a company of 140 like mine, require a substantial amount of planning, commitment, resources and time with little room for error. The last bit of wisdom is to develop the most thorough 1-, 3- and 5-year cloud strategy that you can put down. Create a long-term flexible strategy.

Your Whole Company Needs to Be Distinctive, Not Just Your Product

You, Too, Can Move Your Company Into the Cloud

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