N2Growth Blog

APRIL 29, 2012

The truth of the matter is blogging requires a committed effort, which many find to be unsustainable. When a new industry surfaces, the early adopters (first-movers) set-up shop, validate proof of concept, carve out their niche, and build very strong, if not in some cases, category dominant brands. Where Are We Now?

Blog 329

Blog Early Adopters Niche Marketing Magazine 329

Great Leadership By Dan

AUGUST 24, 2017

They expect them to act on the execution with the same commitment, drive and passion they have. People who are early adopters of the execution need encouragement to take risks. This “disconnect” harms the execution before it even starts. It’s essential to reinforce the right actions when they are taken.

Execution 211

Execution Strategy Kleiner Norton 211

Great Leadership By Dan

JUNE 24, 2013

When it comes to leadership development, the commitment of the CEO and top dogs is the #1 most important success factor. Also, just because they don’t “get it”, sure as hell doesn’t mean they are idiots. Most of them are a lot smarter than you and I. The challenge is to get them to understand, believe in it, and own it.

Leadership Development 272

Leadership Development Development How To Leadership 272

Lead Change Blog

AUGUST 18, 2016

And what about the baby boomers who are “can-do,” purpose-driven early adopters who care more about learning than a gold watch, use Snapchat and listen to Jay Z?” Millennials need more of this and less of that. What do I do with the redneck under my leadership who likes Mozart more than George Jones?

Covey 150

Covey How To Long-term Class 150

Change Starts Here

OCTOBER 9, 2012

Some are too busy to fully commit the personal energy required to participate. Getting people involved who are already excited and committed is easier. Common sense calls for enlisting the early adopters first to gain momentum while keeping the more difficult converts at bay. But beware; it will work, until it doesn’t.

Early Adopters 74

Early Adopters Resistance Guidelines Delegation 74

Harvard Business Review

MARCH 24, 2017

For founders who are committed to focusing on their culture early on, where should they start? So the leaders decided to use their next “all hands” meeting to respond to anonymous AMA (Ask Me Anything) questions, and committed to addressing every point. We see similarities in startup culture.

Morale 12

Morale Attrition Early Adopters Benchmarking 12

Harvard Business Review

AUGUST 8, 2017

We began selling this new smart fan option and had several thousand excited early adopters. Rogers’ classic Diffusion of Innovation Theory – buy products en masse after the “early adopters.” ’ But doing it in-house is a huge commitment. Ask yourself these questions first.

Productivity 9

Productivity Products Early Adopters Software 9

Harvard Business Review

AUGUST 4, 2016

The Kickstarter ecosystem brings together makers, backers, and early adopters as well as community building experts, videographers, and storytellers. Through this approach, CGI has addressed humanitarian issues in 180 countries through 3,500 unique commitments. Ask participants to commit something toward the initiative.

Innovation 8

Innovation Early Adopters Brainstorming Participative 8

Chartered Management Institute

MAY 3, 2023

All leaders should commit to these actions. He suggests six further measures that would help, including a cash grant to support early adopters of the lifelong loan entitlement and reforming the Apprenticeship Levy scheme.

Policies 121

Policies Article Skills Learning-by-Doing 121

Strategy Driven

SEPTEMBER 27, 2013

People are commonly referred to as ‘buyers,’ ‘shoppers,’ ‘payers,’ ‘non-responders,’ ‘early adopters,’ and ‘eyeballs.’ The systemic nature of marketing strategy depersonalizes their audience by using language that groups customers into segments and tar¬gets.

Aaker 64

Aaker Short-term Marketing Benchmarking 64

Leading Blog

MAY 3, 2019

The alternative you present must be better not just for the believers but for those outside the early adopter group. Unsuccessful movements rally the faithful and demonize those who don’t share their ideas or their commitment. For Gandhi it was salt. For Paul O’Neill of Alcoa, it was safety. The keystone is critical.

Resistance 285

Resistance Participative Early Adopters Learning-by-Doing 285

Harvard Business Review

AUGUST 11, 2017

In phase 3, successful portfolio transformations require financial discipline that is not an event, but a pattern; strategic clarity that is not a direction, but a commitment; operational excellence that is not a tool, but a mindset. This third phase has led to large private equity organizations governing their assets in a unique way.

Due Diligence 8

Due Diligence Leadership Incubator Early Adopters 8

Harvard Business Review

JULY 18, 2014

When it is eventually launched in the market, there is an initial flurry of sales to early adopters, but then sales cycles become sluggish. Pilot customers are enthusiastic, but broader adoption is slow even with customer support and training. They had him committed to a mental institution where he died shortly thereafter.

Productivity 14

Productivity Products Software Innovation 14

Harvard Business Review

JUNE 8, 2018

Early adopters of microfinance wanted to prove that it was a commercially viable product, deserving space in an investor’s portfolio alongside real estate and the stock market. By 2010, they had succeeded.

Microfinance 8

Microfinance IPO Industry Real Estate 8

Harvard Business Review

MAY 31, 2013

As someone who was a pretty early adopter, for a grownup, but doesn''t spend much time on Facebook now (I''m more of a Twitter guy), I''ve been an eager consumer of the Facebook-is-doomed literature. So Facebook will keep tinkering: "We''re committed to monthly rollouts of this," she said. Clearly, it can''t be both.

Strategy 8

Strategy IPO Early Adopters COO 8

Harvard Business Review

OCTOBER 1, 2018

Like digital platforms, social media, martech, fintech, and numerous other innovations, the spoils of blockchain may go to early adopters who commit to ruthless innovation. However, there are many reasons to invest the time now to understand the technology and begin exploring specific marketing applications for your industry.

Marketing 11

Marketing Advertising Technology Content 11

Harvard Business Review

SEPTEMBER 12, 2017

By buying Whole Foods, Amazon gets virtually limitless possibilities to test products and services, test price points and assortment interactions, redefine the price perception for organic and healthier foods, merge offline and online shopping experiences, and perhaps test home delivery or store pickup with ideal early adopters.

Price 8

Price Retail Competitive Advantage Long-term 8

Strategy Driven

NOVEMBER 25, 2015

Strong leaders may inspire people to join their cause, but it’s those early hires and early adopters – the fledgling community who believes in a company’s ideals – that will make or break a young business.

Leadership 50

Leadership Early Adopters Follow-up Long-term 50

LDRLB

APRIL 7, 2014

If you’re not really committed to making some big change happen, you’re not going to stick with it long enough to actually build that platform and have a real impact in the world. And then of course, aligning to trends, aligning to the big future that you’re trying to bring about, that you’re committed to.

Open-book 74

Open-book Influence Books Entrepreneur 74

Harvard Business Review

SEPTEMBER 21, 2012

Embracing a new behavior typically follows a diffusion curve — early adopters, safe followers, late-comers. Get a few early adopters to adopt a behavior, then find and convince the influencers, and then sit back and watch as it goes viral (hopefully). Tweak the situation. Subtract, not just add.

Early Adopters 18

Early Adopters Incentives Follow-up Comparison 18

ExactHire - Leadership

MARCH 8, 2017

If it’s too easy for your organization to find an excuse not to commit to forming a relevant, celebrated value statement, then your business will never reach its full potential. Moreover, not having any recognized values relieves any obligation for an employer to deal with employees who would not live up to a set of corporate values.

Process 52

Process Groupthink Company Document 52

Harvard Business Review

MAY 11, 2012

This could be because they are more loyal early adopters or because those who've joined since haven't had as much time to convert their activity to buying. No wonder: the purchasers visit Pinterest almost three times as often, 27 times a month, compared to an average 10 for non-purchasers. Probably, it's some combination of both.

Early Adopters 15

Early Adopters Media Metrics ROI 15