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Inclusive Managers Are Good For Company Share Prices

The Horizons Tracker

Investment in diversity and inclusion can often be dismissed as something that’s a nice to have but which doesn’t really positively influence the profitability of a company. Research from Columbia Business School decries that notion, and indeed finds that investing in inclusiveness boosts the stock price of companies that do so.

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What Impact Does Social Media Activity Have On Firms Share Price?

The Horizons Tracker

Bar the occasional incident where the social media activity of companies blows up into a furor of negative publicity, it’s perhaps fair to say that most tweets and Facebook posts fly under the radar. The researchers used real-time data to assess the impact of social media activity on a firm’s stock price. Moving the needle.

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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. Summary: Strategic moves create a leap in value for the company, its buyers, and its employees while unlocking new demand and making the competition irrelevant.

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How to Use the Latest Methods to Benefit All Stakeholders of The Company

Joseph Lalonde

1) Invest in Employees: Investing in an employee is one of the most effective ways to benefit all company stakeholders. By investing in employees, companies can create a positive working environment where employees feel valued and appreciated. It also helps to retain top talent that otherwise would have moved on to other companies.

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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.

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What’s Your Time Worth? Why Pricing Matters

N2Growth Blog

Are you shooting yourself in the foot with your pricing strategy? What does your pricing say about your personal or corporate brand? Do you have a pricing strategy, or do you set your prices by some ethereal or arbitrary method? How much is your time worth?

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Does The Age Of A Board Affect Company Innovation?

The Horizons Tracker

To come up with new ideas, companies need to think about the future and be willing to take some risks. Many CEOs, the top leaders of companies, often focus on short-term goals because that’s how they’re rewarded in their jobs. This can make it tough for company leaders to push for innovation.