Jobs, Catmull and Lafley connect with employees of their respective organizations, although they do so in distinctly unique ways. This is the topic of a webinar Jason Pankau and I will be doing for Communitelligence. You can learn more about it at this link. This topic is relevant today because Corporate Executive Board research shows that 90 percent of employees are either not engaged and giving their best efforts or they are not aligned with their organization’s goals. Research by both The Conference Board and the Corporate Executive Board shows that the solution to this problem to develop the emotional and rational connections that employee have with their organization’s mission and values, supervisor, colleagues and day-to-day work tasks. In the webinar, Michael and Jason show how great leaders do this.
