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How Consumer Brands Can Connect with Customers in a Changing Retail Landscape

Harvard Business Review

AUGUST 4, 2017

Patagonia secures customer loyalty through its “Worn Wear” website, where environmentally-conscious consumers can purchase secondhand clothing at a discount and trade their own used duds for gift certificates. On top of that, the online world is tough for brands to influence.

Retail 8
Retail Brand Apparel Discount 8
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The Comprehensive Business Case for Sustainability

Harvard Business Review

OCTOBER 21, 2016

“Stranded assets” are investments that become obsolete due to regulatory, environmental, or market constraints. Building Customer Loyalty. When firms fail to establish good relationships with their stakeholders, it can lead to increased conflict and reduced stakeholder cooperation. ” Improving risk management.

Supply Chain 8
Supply Chain Price Loyalty Efficiency 8
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