Harvard Business Review
JULY 25, 2017
While MROI is not usually public information, managers can use published financial statement data to estimate MROI for a competitor. Some companies establish a threshold for MROI that takes into account its risk tolerance and cost of capital, below which they are hesitant to make investments.
Harvard Business Review
NOVEMBER 7, 2012
Rappaport showed that, in setting a price, the market offers a clear signal that can inform operational and financial decisions. Gaps between those sets of expectations supply management with a basis for decision making. Rappaport made no claims that the market is correct, only that it contains information managers can use.
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