Eliminate Slogans, Exhortations and Targets
Deming Institute
APRIL 7, 2016
Distorting the numbers, a form of creative accounting aimed at looking good rather than doing well, is rampant in American business. You will often see such stroies about successful sports teams and how their season long slogan helped them succeed. It seems pretty silly to act as though the slogan of the winning team mattered.
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