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Four Steps to Fixing Your Bad Data

Harvard Business Review

From falsified mortgage applications and bundles of toxic mortgages, to incorrect credit ratings and balance sheets that couldn't be trusted, the financial crisis is as much about bad data as it is about unfettered greed. Unfortunately, reputational risk is only the tip of the iceberg when it comes to bad data quality.

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Three Questions to Ask Your Advanced-Analytics Team

Harvard Business Review

Businesses operate in more spheres than ever — in-store, in-person, telephonic, web, mobile, and social channels. The idea is that direct driving behavior over time will be more predictive than traditional proxies such as age, credit rating, or geography. How are we going to coordinate multi-channel data?