Strategy Driven

DECEMBER 20, 2023

Customer Insight: Targeted Marketing Approaches Knowing your target audience is paramount to business success. Conduct thorough market research to discern customer needs, preferences, and pain points. Tailor your marketing strategies accordingly, utilizing social media, email campaigns, and other digital channels.

Word of Mouth Marketing 101

Word of Mouth Marketing Compliance CRM Budgeting 101

Strategy Driven

AUGUST 4, 2021

Your strategy should revolve around nurturing customer relationships. That said, you have to come up with innovative ways to boost your customer service. However, when looking for a virtual call center solution, opt for one that allows for live chat, voice, SMS, video chat, IVR integration, and CRM integration.

CRM 70

CRM Call Center Price Incentives 70

Harvard Business Review

DECEMBER 13, 2017

If the company is building a SaaS CRM, there may be more requirements around experience with go-to-market and customer lifecycles than how the product itself is built. Mature Company: The PM may have a more narrow scope, have co-workers who handle pricing, go-to-market strategies, etc.

Productivity 8

Productivity Products Core Competence Management 8