CTO Engineering Marketing Operations 
Strategy Driven
SEPTEMBER 1, 2020
Leaders of small and medium size businesses (SMBs) often think their size lets them operate under the radar, as less attractive targets to bad guys. Equally dangerous is the computer operator who props open the data center door to make it easier to allow the guy who says he’s the A/C maintenance engineer get in and out.
Harvard Business Review
MARCH 26, 2015
Which companies allocate the highest proportion of that budget to engineering in China and India, specifically? And what drives their success with these global engineering initiatives? Six selected insights are presented here, tempered with our own experience in many years of consulting with global engineering initiatives.
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Harvard Business Review
DECEMBER 13, 2017
Beyond shipping new features on a regular cadence and keeping the peace between engineering and the design team, the best PMs create products with strong user adoption that have exponential revenue growth and perhaps even disrupt an industry. Performing market assessments. Core Competencies. Running design sprints.
Harvard Business Review
JUNE 17, 2015
This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. The Future of Operations.
Harvard Business Review
JUNE 26, 2014
Sephora, the cosmetics retailer, has been widely recognized as a leader in integrating its digital marketing efforts into its overall strategy. As one sign of that, Sephora has a single executive who serves as both chief marketing officer and chief digital officer. The impact that had on the operations and culture was significant.
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