Reversing the Curse of Dominant Logic
Harvard Business Review
MARCH 26, 2012
Increase R&D spending in emerging markets and focus it on local needs: Harman's core competency is engineering, and Paliwal shifted the engineering function's center of gravity from Germany and the United States to key emerging markets. Paliwal not only thwarted the coup, he supported Lawande's leadership and even made him the new CTO.
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