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shorts.005 | Cycle of Success Spiral

LDRLB

But I love the conclusion the study suggests about the link between employee performance and customer loyalty – a major principle of the Service-Profit Chain. One thing the authors suggest that is really interesting is that loyal customers can have an effect on how well these service employees do their job. Simmons, Ph.D.

Heskett 96
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What Great Companies Know About Culture

Harvard Business Review

Heskett wrote in his latest book The Culture Cycle , effective culture can account for 20-30 percent of the differential in corporate performance when compared with "culturally unremarkable" competitors. 70 percent of respondents ranked customers as the most important external audience to understand this crucial point.

Company 17