Customer Loyalty, Influence and Proposal

To bid or not to bid? That is the question.

Strategy Driven

NOVEMBER 18, 2013

The typical request for proposal (RFP) has a bunch of standards about what has to be offered by the vendor, but far too little (or nothing) about what happens after the company takes ownership. Make certain that third-party proof, in video, is a major part of your proposal. Get with them as part of your normal selling process.

Proposal

Proposal Price Long-term Customer Loyalty

Are Uber and Facebook Turning Users into Lobbyists?

Harvard Business Review

AUGUST 11, 2015

We’re being introduced to a new lever of corporate influence on democracy. Uber’s gambit succeeded, along with a more traditional barrage of TV ads, mailers, and robocalls: the City backed off the cap proposal. And Facebook is by no means the only example.

Politics

Politics Real Estate Morale Business Model

Leadership Digital

To bid or not to bid? That is the question.

Are Uber and Facebook Turning Users into Lobbyists?

Stay Connected