Strategy Driven

APRIL 9, 2012

HERE’S WHAT THEY SHOULD MEASURE: LRI otherwise known as Lost Revenue (and goodwill and customer loyalty) of Idiots. Amazon now has total market dominance based on leadership, vision, and technological excellence. They spoke over CEOs, media, newspapers, government, lobbyists, and politicians. Same with Apple.

ROI 66

ROI Media Customer Loyalty Webinar 66

Strategy Driven

JANUARY 5, 2015

The Tech Trends Report also found that the gaps in IT skills that used to exist within these core segments are starting to narrow as organizations are uncovering the skill sets needed to use these technologies to their full advantage. They also learned that total integration of all four pacesetter elements was their breakaway move.

Competitive Advantage 50

Competitive Advantage Trends Bottom-up Loyalty 50

Strategy Driven

SEPTEMBER 10, 2012

I’m traveling to Warsaw, Poland, next month to deliver two public seminars. Most companies, especially large ones, fail to understand the difference between a mission statement, a value statement, a vision statement, and a hot air marketing message that no one understands or believes in. Leaders are only partly to blame.

Globalization 50

Globalization Mission Statement Human Capital Seminar 50

Strategy Driven

AUGUST 20, 2012

It’s about how technology and your ability to see what is now will affect what is next. But you must intensify your focus (the same way I’m intensifying mine) to see what is next for your industry, your market, and your customers – so there will be a positive impact for your company, your family, and yourself. I’m betting Apple.

Open-book 50

Open-book Customer Loyalty Seminar Books 50

Strategy Driven

JANUARY 20, 2014

They’re independent businesspeople who are now marketing their sales and personal development services using my intellectual property, both online and in the classroom. LESSON: Don’t stay attached to old technology or products even though they have brought success and profit in the past. Instant success. Gitomer and Buy Gitomer.

Succession 50

Succession Customer Loyalty Competitive Advantage Content 50

Strategy Driven

SEPTEMBER 23, 2013

NOTE WELL: You can only SELL at your place – but customers can BUY anyplace in the world – any time of the day or night. No personal website, no personal brand, no social media interaction, and not taking advantage of smartphone technology. Make sure it serves your customers, not just your company. Marketing & Sales 21.5

Media 64

Media Advice Customer Loyalty Competitive Advantage 64