Some Ideas To Help Accelerate Your SWOT Analysis

Six Disciplines

A SWOT analysis is a tool used to assess an organization''s strengths, weaknesses, opportunities and threats. The purpose of using the SWOT tool is to uncover or reveal the organization''s competitive advantages, and what opportunities (sales, profitability) to capitalize upon. It''s also used to articulate the challenges an organization has, enabling contingency plans. Marketing (company image, reputation, positioning, market share, growth).

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Ideas To Help Accelerate Your SWOT Analysis

Six Disciplines

A SWOT analysis is a tool used to assess an organization's strengths, weaknesses, opportunities and threats. The purpose of using the SWOT tool is to uncover or reveal the organization's competitive advantages, and what opportunities (sales, profitability) to capitalize upon. It's also used to articulate the challenges an organization has, enabling contingency plans. Marketing (company image, reputation, positioning, market share, growth).

SWOT 102

End the Religion of ROE

Harvard Business Review

Return-on-equity hurdles threaten them all. Conversely, why market cigarettes? We think there's more to business success — and that something as straightforward as a simple equation could put capitalism on a better path. To an extent not widely recognized, it was an equation in the first place that gave ROE the power to dominate not just investment decisions, but an entire business culture. The revolution ran on equity capital, which was in short supply.

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