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Can Airtable Democratize Software Development?

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Netflix's Bold Disruptive Innovation

Harvard Business Review

It is Clayton Christensen 's innovator's dilemma incarnate, and Netflix is very publicly trying to solve it. The vast, vast majority of these are for software development of one sort or another to support the streaming business. On top of the technical skills, Netflix is building an organization tuned to the needs of a disruptive environment. The presentation goes on to say, "We're in a creative-inventive market, not a safety-critical market like medicine or nuclear power.

Is Innovation manageable?

N2Growth Blog

In the years leading up to 2018, I have spent my time bringing innovation to the financial services space. Fintech, as this sector is colloquially referred, focuses for the most part on disrupting the state of affairs induced by the use of technology. As such it is all about innovation. And now, from a distance, my optimism regarding the sector’s ability to innovate and capture opportunities has not changed. Let’s study a bit about Innovation.

How Big Data Is Changing Disruptive Innovation

Harvard Business Review

Much fanfare has been paid to the term “disruptive innovation” over the past few years. Disruptive innovations are: Cheaper (from a customer perspective). The reason these characteristics of disruption are important are that when all three are present, it’s difficult for an existing business to respond to competition. Historically, the place we’ve looked for hints of oncoming disruptions has been in the low end of the market.

Amazon's Kindle Fire Is a Disruptive Innovation

Harvard Business Review

On the other hand, the consensus was strong among market observers that Apple should not be concerned at all and that it should keep on doing exactly what it's doing — making more powerful tablets. The majority of market observers reckon there is no way that it could slay the giant. It is exactly this brand of thinking that is dead wrong when it comes to new product development and competitive strategy. Disruption occurs given two criteria.

We Need to Expand the Definition of Disruptive Innovation

Harvard Business Review

Zipcar counts as a disruptive innovation. The latter is according to Clayton Christensen, Michael Raynor, and Rory McDonald in their recent HBR article “ What is Disruptive Innovation?” ” The authors explain that disruption “describes a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses.” I see the ability to leverage excess capacity as completely disruptive.

Morning Advantage: Disruptive Innovation Made Easy

Harvard Business Review

Incremental change doesn’t disrupt an industry; radical change does," they note. The numbers are enough to make the apple pop right out of the marketer's eye. Clearly that's not quite the target market for a new washer and dryer. The authors conclude that’s between 550 and 600 million people in developing G20 economies. Medical supply and equipment costs are abating under market pressure.

Approach to Innovation

Coaching Tip

Today's conventional wisdom says to survive, companies must move beyond incremental innovation and invest in radical, disruptive innovation. In "THE POWER OF LITTLE IDEAS" , Wharton professor David Robertson examines an approach to innovation; one that is neither incremental nor disruptive. This low-risk, high-reward strategy is an approach to innovation that all companies should recognize and apply when it will give them a competitive advantage.

The 4 Types of Innovation and the Problems They Solve

Harvard Business

One of the best innovation stories I’ve ever heard came to me from a senior executive at a leading tech firm. That, in essence, is the value of open innovation. In researching my book, Mapping Innovation , I found that every innovation strategy fails eventually, because innovation is, at its core, about solving problems — and there are as many ways to innovate as there are types of problems to solve. Sustaining innovation.

A New Model for Emerging Markets

Harvard Business Review

Matt Eyring , president of Innosight, explains why disruptive innovation in developing countries means not just tweaking, but instead rethinking, your business. He is the coauthor of the HBR article New Business Models in Emerging Markets. Disruptive innovation Strategy

The Goldilocks Theory of Product Success

Harvard Business

Almost 50% of market pioneers fail, and later entrants or organizations that don’t enter a market first often end up being more successful. Being optimally distinct—and marketing yourself as such. When the company started in 2005, so-called “Greek” yogurt made up only a tiny sliver of the yogurt market—less than one-quarter of one percent. Innovations that catch on mix familiarity and novelty, old and new.

Oil’s Boom-and-Bust Cycle May Be Over. Here’s Why

Harvard Business

Unlike national oil companies and oil majors that typically take five to 10 years to develop conventional oil reserves, these independent and “unconventional” players have improved their drilling and fracturing technology to the point where they can respond within months to temporary spikes or dips in the market. The recent price swings highlight a new era of uncertainty gripping the world’s energy markets. Developing new digital efficiencies.

3 Changes Retailers Need to Make to Survive

Harvard Business

Few industries are being disrupted as drastically as the retail industry. Pioneers of new business models, such as Alibaba and Amazon, are launching innovations in rapid succession, such as voice ordering and real-time pricing, while simultaneously building scale and driving down costs. The retailers left standing are those that figure out how to treat disruption as business-as-usual in an industry accustomed to slow, strategic planning. Danita Delimont/Getty Images.

The Businesses That Platforms Are Actually Disrupting

Harvard Business

After all, platforms, including disruptive ones, are nothing new. Village matchmakers started making their living organizing marriage markets millennia ago. The evidence is striking that these existing matchmakers, rather than traditional firms, have so far experienced the greatest disruption from new platforms. All but one of these new matchmakers directly disrupted an existing platform industry. Uber and the other ride-sharing companies have disrupted them.

Startups Are Turning Customers into Lobbyists

Harvard Business

In industries being disrupted by new entrants with distinct business models, incumbents often have an important advantage: entrenched regulatory and legal barriers. These have forced AirBnB, Tesla, and Uber to make costly concessions to their operating practices or to exit certain markets altogether. In other contexts, new entrants have developed partnerships with reputable charities with shared interests, leveraging their public legitimacy in advocacy efforts.

Toys ‘R’ Us Is Dead, but Physical Retail Isn’t

Harvard Business

As Darrell Rigby argued in a 2011 HBR article , every 50 years the retail industry goes through a major disruption. A more interesting development — one more pertinent to the challenges Toys “R” Us is facing — is the emergence of “shoppable showrooms.” Competitive strategy Disruptive innovation Retail & Consumer Goods Digital ArticleThe recent bankruptcy filing at Toys “R” Us has roiled the toy industry.

Kodak’s Downfall Wasn’t About Technology

Harvard Business

Today, the term increasingly serves as a corporate bogeyman that warns executives of the need to stand up and respond when disruptive developments encroach on their market. Once one of the most powerful companies in the world, today the company has a market capitalization of less than $1 billion. In fact, Kodak invested billions to develop a range of digital cameras. Companies often see the disruptive forces affecting their industry.

How Chinese Companies Disrupt Through Business Model Innovation

Harvard Business

Experts continue to debate whether Chinese businesses are truly disruptive. Far from being disruptive, Chinese textile, apparel, appliances, metal, and solar and wind players have done little that has been different from the practices they found in these industries when they entered them. They have been displacers, not disrupters. Displacement generally is easier to combat than disruption. For some industries in the West, this question appears a bit ridiculous.

What Innovative Companies Can Learn from Keurig’s Highs and Lows

Harvard Business

Continuously reinventing your organization doesn’t mean you have to start from scratch with each new innovation. ” Weak signals — specifically Americans’ desire for flavorful, convenient, fresh coffee — in the late 1980s, inspired the development of the Keurig coffee system. If the innovation is developed within your organization, assign responsibility to a dedicated team. The innovation was a bold move.

Research: Self-Disruption Can Hurt the Companies That Need It the Most

Harvard Business

When innovations threaten to disrupt an industry by replacing an old business model with a new one, incumbents need to invest in that model in order to survive. That’s the conventional wisdom, and it’s given rise to popular mantra “Disrupt or Be Disrupted.” ” If you’re dealing with innovations that have led to a dominant new business model in your industry, that advice is sound, as the leaders of Netflix and Blockbuster can tell you.

The Power of Designing Products for Customers You Don’t Have Yet

Harvard Business

Measuring Marketing Insights. Enter ING Direct, which looked at the market through a new lens. ” But as Christensen observes, finding pockets of non consumption is a ripe opportunity for innovation. Getting innovation right doesn’t have to be a crap shoot. Innovation Disruptive innovation Growth strategy Digital ArticlePaul Garbett for HBR.

How Likely Is Your Industry to Be Disrupted? This 2×2 Matrix Will Tell You

Harvard Business

The topic of industry disruption — “a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses” — is rife with misconceptions. Industry disruption, as Accenture research has found, is reasonably predictable. For the former, we examined the presence and market penetration of disruptor companies; we also considered incumbents’ financial performance. Jorg Greuel/Getty Images.

Why Emerging Markets Don't Need Elon Musk

Harvard Business Review

The gap between Hyperloop and the state of infrastructure in the vast majority of developing countries is a demonstration of what economist William Janeway calls the Two Innovation Economies. As a result, many top-tier students in developing markets graduating from the best Western institutions are motivated to stay abroad. Even when they come "back home", they often seek ways to replicate the frontier economy in their local markets.

Don't Make These Mistakes When Entering a New Market

Harvard Business Review

That was the blinding insight that started our quest to develop a disruptive business in India's men's grooming market. Our idea was to port the efficient, affordable QB House model that is popular in Singapore and other Asian markets to India (QB House is detailed in the section titled "Remember: Quality is Relative" of The Little Black Book of Innovation ). We saw a wide open market, what is sometimes called a white space, blue ocean, or greenfield market.

How Understanding Disruption Helps Strategists

Harvard Business Review

Through the past 15 years my colleagues and I have wrestled with disruption in many contexts. Bower “ Disruptive Technologies: Catching the Wave ” introduced the idea of disruption to the mainstream market. Christensen and two co-authors revisit where disruption theory stands today in a new HBR article, “What Is Disruptive Innovation?” First, disruption directs you to look in places you might otherwise ignore.

Why Estonia Is Letting Entrepreneurs Become “E-Residents”

Harvard Business Review

For instance, in the HBR article “ Where the Digital Economy Is Moving the Fastest ,” the country with the fastest rate of digital development in the past, and the steepest trajectory for future digitalization, is Singapore. As students of disruption realize, a new technology is never a disruption on its own. For a new digital technology to deliver a disruptive innovation, a new technology must leverage two things: A new route to market.

We Shouldn’t Be Dazzled by Apple’s Earnings Report

Harvard Business Review

To see that larger picture, let’s locate Apple within its larger context as a once disruptive innovator that’s now essentially an incumbent. A fundamental tenet of disruptive innovation is that established firms normally do not react to disruptors. When Southwest Airlines started to occupy the same market space as established air carriers, the incumbents predictably focused more on business class and international routes.

The Type of Innovation That Builds Nations

Harvard Business Review

Innovation drives economic growth. This logic has risen to dominate the discourse in development circles, with government leaders, policy influencers, and development-minded business leaders fully embracing innovation as a panacea for unemployment and economic underperformance. Looking back on 2014, it is not difficult to see this globalization of the innovation mindset at work. Meanwhile, NGOs are increasingly emphasizing the role of innovation in their work.

Insurance Isn’t Safe from Digital Upheaval

Harvard Business Review

Today, almost every industry is vulnerable to the effects of digitization and to what Accenture calls “Big Bang Disruption.” In Big Bang disruption, rule-changing innovation leads to the creation of entire product lines (or the destruction of whole markets) essentially overnight, with disrupters coming from outside the industry that they are disrupting. Of course, it takes more than market research and distribution to be an insurer.

Making African Health Care Radically Cheaper

Harvard Business Review

Disruptive innovations can play a critical role in democratizing healthcare by making goods and services affordable and convenient enough that large populations of under-served consumers become able to access them. A well-known example is India’s Aravind Eye Hospital, which brought affordable eye care to millions in low-income communities by innovating around service delivery and optimizing patient throughput. Disruptive innovation Health

How Singapore Became an Entrepreneurial Hub

Harvard Business Review

But the conditions seemed to be ripe for one to develop. Like Silicon Valley, Singapore has strong research institutions and limited enforcement of noncompete clauses, a condition that academics now suggest can be a major driver of innovation. Like Israel, Singapore is small, with limited natural resources, which means economic growth requires innovative macroeconomic approaches. “Yes, but Israelis and Americans are innovative by nature. “You are crazy.”

Create Early Warning Systems to Detect Competitive Threats

Harvard Business Review

One of the key tipping points in a market occurs when a company, in Christensen's language, overshoots a given market tier by providing them performance that they can't use. Companies often miss important shifts because they start not among mainstream customers, but at people at the fringes of the market. In the past few years, there have been significant investments in markets like data analytics, 3-D printing, renewable energy, and financial services.

How the Internet Saved Handmade Goods

Harvard Business Review

A recent article in The Economist , citing the work of Ryan Raffaelli at Harvard Business School, points to what it calls a “paradox” in the aftermath of disruptive innovation. In our HBR article “Big Bang Disruption ”, we describe the devastation of arcade pinball machines wrought in only a few years by Sony’s PlayStation home video console. Today, the company does roughly $50 million in total sales, with the home market accounting for over 80% of them.

Competing with Platforms That Ignore the Law

Harvard Business Review

In general, Airbnb seems to attract the most price-sensitive customers, so it might seem that a midrange hotel should move up-market, adding amenities to attract customers less interested in Airbnb. The savviest incumbents are fighting back by playing to the strengths they have — or could develop, if they thought about it. Disruptive innovation Business models Competitive strategy Digital Article

First Mover or Fast Follower?

Harvard Business Review

Transformational developments are swirling around the banking industry — as they are in nearly every industry. Many of these trends seem to fit historical patterns of transformation , which means banks need to up their innovation game. The first innovators in the market are often too early in the technology curve. Here's one of the biggest that would-be innovators should ask: Should I lead or follow? It's innovation time!

Disruptive Business Models | N2Growth Blog

N2Growth Blog

While much has been written about corporate vision, mission, process, leadership, strategy, branding and a variety of other business practices, it is the engineering of these practices to be disruptive that maximizes opportunities. Without a disruptive focus you are merely building your business model on a “me too&# platform of mediocrity. So why do so many established and often well managed companies struggle with disruptive innovation?

Industry Analysis Is Dead. What's Next?

Harvard Business Review

To take one example that crossed my desk recently, consultancy Accenture has developed a point of view on what they call the "Age of Aggregation." Among the paradoxes they observe is that market segments in many industries are fragmenting, even as global firms require increasingly large markets to drive growth and profitability. This, unfortunately, is also a way for entire industries to develop significant blind spots — cue music, video, and publishing.

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Most On-Demand Businesses Aren’t Actually Disruptive

Harvard Business Review

But for entrepreneurs, investors, and corporate innovators clamoring to build these businesses, it’s important to recognize that not all opportunities in this market are created equal. When Uber and Airbnb burst on the scene, they were tackling major inefficiencies in the markets for transportation and housing. ” When a company fights this same type of market inefficiency, it can create a sizable business. Entrepreneurship Disruptive innovation Article

The Disruption of Venture Capital

Harvard Business Review

".most often the very skills that propel an organization to succeed in sustaining circumstances systematically bungle the best ideas for disruptive growth. An organization's capabilities become its disabilities when disruption is afoot." – Clayton Christensen, The Innovator's Solution. Over the years, venture capitalists have been some of the most ardent students of disruptive innovation. Disruptive innovation Venture capital

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Apple Pay Is Just a Big Giveaway to Credit Card Companies

Harvard Business Review

It’s easy to assume Apple Pay is one in a long line of disruptive innovations from the master of serial disruption. But they extend an industry’s distribution structure rather than disrupt it. They would be disruptive if they were selling insurance from a company new to the industry using an independent, low-cost distribution channel, such direct to the customer, either by phone or online.

What Low Oil Prices Really Mean

Harvard Business Review

This new normal is the result of the oil business being disrupted. In the past, it was assumed that conventional oil reserves would be developed by national oil companies and major oil and gas companies to supply virtually all of the world’s oil demand. And it would take them as long as 5 to 10 years to explore, develop, and then bring production to market after investing billions of dollars into new fields.

How Samsung Gets Innovations to Market

Harvard Business Review

Let’s say you’re working in a new market, far away from headquarters, and you need to get approval for an initiative that is somewhat outside the company’s current strategy. A case study we just published on Samsung’s European innovation team offers some helpful insights. It details how in 2010, Samsung set up a small consumer-focused innovation team in London, headed by Luke Mansfield. Rather, it is to position themselves to create disruptive innovation.