Development Early Adopters Influence Innovation 
Leading Blog
APRIL 24, 2019
Only by fundamentally changing the way the organization works—through flattening hierarchies, speeding up decision making, helping employees develop needed skills, and successfully understanding both opportunities and threats in the environment—can an organization truly adapt to a digital world. Digital Maturity.
Chartered Management Institute
MAY 3, 2023
As the importance of open and honest leadership continues to dominate the media spotlight, I find myself reflecting on how vital relationships are to building a positive working environment, and how important it is for all managers and leaders to develop this skill. Reserved your spot?
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Harvard Business Review
JANUARY 31, 2013
While much has already been written about this challenge in the developed world, there are also some important lessons to be learned from the Bottom of the Pyramid (BoP). They engage trusted, local influencers to build credibility. They encourage viral marketing through early adopters.
Harvard Business Review
JUNE 3, 2015
Research shows we’re not as good as we think at recognizing the value of innovative thinking. This is explains why executives at Kodak chose not to pursue digital cameras after the first one was developed in their own lab. ” Rodgers conducted a large-scale research project on why innovations spread. .”
Harvard Business Review
APRIL 11, 2011
A few are entrepreneurial start-ups desperate for closer ties with their early adopter clientele. Without exception, these companies want to be seen as innovative and customer-centric in equal measure. Are they there primarily to learn more about the host's innovation roadmap and strategic aspirations?
Harvard Business Review
APRIL 21, 2014
We tend to overestimate the power of influence. The best-known example of the threshold model at work is the diffusion of innovations model developed by Everett Rogers , in which a small group of innovators gets hold of an idea and indoctrinates a somewhat more reluctant group of early adopters to form local majorities.
Harvard Business Review
NOVEMBER 24, 2017
Certain project leaders at IBM started an initiative to build a community of web fans, i.e. early adopters of the web, that would subsequently transform the company. The group developed an internal “Get Connected” manifesto that helped guide and leverage the web at IBM.
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