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Navigator Newsletter #180

Chart Your Course

There needs to be a system for decision-making and development of leaders and managers as well as the reinforcement of values, directions and performance expectations. Leaders in the organization serve as role models through their ethical behavior and personal involvement in planning, communicating and developing others.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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Leadership Development and Educating our Young :: Women on Business

Women on Business

Categories : Women On Business , Work-Home Life , Workplace Issues , personal development Contact Sylvia Lafair, author of Dont Bring It To Work: Breaking the Family Patterns that Limit Success at sylvia@ceoptions.com. Did you wake up eager and ready for the learning and relationship challenges that were there each day?

Education 170
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Playing the Long Game: The Employee Retention Process in HR

HR Digest

While it can feel like a localized issue, such market changes are just as possible in U.S. If companies get better at hiring candidates who correctly match the work ethic, job description, and company culture of the organization, they immediately reduce the likelihood of these candidates leaving.

Process 59
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Better to Give than to be Grateful :: Women on Business

Women on Business

However, when truly connecting with others (in conversation, in a sales situation, in an email newsletter, etc) it is much more about how they feel than how you feel. So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011.

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6 Ways Green Businesses Make a Difference

Women on Business

Green is here to stay , and if you want your business to succeed in the 21st century, I believe that you must take steps to encourage your company to become more socially responsible, more ethical, more sustainably-minded (measurably so), and more focused on reducing, reusing, and recycling. 3) Focusing the conversation.

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Health, Wellness, and a Giveaway to WomenonBusiness Readers

Women on Business

20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Flores, web developer at 10K Webdesign, see her bio for Women on Business or visit her website [link]. Categories : Contests To learn more about Monica S. 2 Cheryl W.