Development Finance Groupthink Marketing 
Harvard Business Review
JULY 17, 2015
While both had top people, one was dramatically more successful in the market. The underlying premise is that it’s not enough to just hire the right people — those with strong values, great potential, and high competence — and develop them as individuals. You also have to help them work together. You and Your Team.
Harvard Business Review
OCTOBER 20, 2016
Additionally, you’re more prone to groupthink if you’re not exposed to diverse perspectives and points of view. 85% of your closest contacts are fellow marketers), it’s time to think consciously about how to diversify. If your network is weighted more than 70% in any direction (e.g.,
Expert insights. Personalized for you.
8 
Let's personalize your content