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Leaders Can’t Execute Strategy

Great Leadership By Dan

This has left a skills gap among today’s leaders that heavily contributes to the downfall of company attempts to execute their strategy, resulting in loss of market and shareholder value. There are only a few options such as Palladium Execution Premium Process™ (XPP ) developed by Drs. Norton and their Palladium associates.

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Performance Measurement

Strategy Driven

It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Higher prices and reduced advertising created an opening for competitors to take away market share, which they did. So while profits were rising and ROIC was high, market share was declining.

ROIC 62
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CEOs, Get to Know Your Rivals

Harvard Business Review

He claimed that based on this insight he could anticipate their market moves one or even two steps in advance. I knew that meant he would be relatively focused on short-term results while mostly ignoring product development. He had recruited other quant experts, such as Norton, formerly of American Express.

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On Undo's Undue Importance

Harvard Business Review

Its appearance marks a markets' phase transition from early adopters to mega-profits. Back in 1982 Norton Utilities launched its "Unerase" product. In 1986, Lotus Development Corporation announced the latest version of its (at the time) wildly popular 1-2-3 spreadsheet, one that now sported a spiffy new "undo" feature.

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How CMOs Can Work with CIOs to Gain Customer Insight

Harvard Business Review

But today, acquiring and interpreting customer data inherently must involve both the marketing and IT departments. In fact, recent research [PDF] conducted by the CMO Council, suggests that this process should start with the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO).

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What It Takes to Become a Great Product Manager

Harvard Business Review

There are core competencies that every PM must have – many of which can start in the classroom – but most are developed with experience and good role models and mentoring. Performing market assessments. So, what should you consider if you’re thinking of pursuing a PM role? Running design sprints. Company Fit.

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Three Things that Actually Motivate Employees

Harvard Business Review

Getting them to market demands more than corporate systems can handle, so they must beg for IT upgrades, recruit and budget themselves, and even take on sales responsibilities to explain innovations to customers — which adds to the workload. As my HBS colleague Michael Norton shows in his book Happy Money , giving to others boosts happiness.