It’s Never Been More Important for Big Companies to Listen to Local Communities

Harvard Business

Look no further than the recent protests against the completion of the Keystone and the Dakota Access pipelines , or the opposition that stopped the development of the Cape Wind Associates’ offshore wind farm in Nantucket Sound. And yet most firms fail to recognize them; more commonly, the communities they enter become a brief set of bullet points for decision makers to read without developing a real grasp of the complex environments they are facing.