The Horizons Tracker

NOVEMBER 6, 2023

The article was based on studies suggesting that often we become slaves to technology, with our time spent servicing it rather than being liberated by it. “This change enables higher-skilled employees to generate innovative scripts and develop positive emotions at work, which are conducive to creativity.”

Creativity 117

Creativity Telemarketing Technology Comparison 117

Strategy Driven

OCTOBER 14, 2015

Sales, marketing automation, and the new telemarketing field, ignore the change management aspect of what buyers must accomplish and instead focus on figuring out how and what and to whom to pitch their solution. I actually developed a pre-sales model that facilitates a buyer’s change management process call Buying Facilitation®.

Influence 50

Influence Management Telemarketing Hammer 50

Strategy Driven

APRIL 26, 2017

Truly efficient marketing starts on social media, as it can generate almost double the marketing leads of telemarketing, trade shows, and email correspondence. It also helps to stay on top of industry developments. If any new technology comes along that could make it easier to reach new customers, be sure to take advantage.

Marketing 58

Marketing Tips Webinar Advertising 58