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Complimentary Resource – Explode 6 Direct Marketing Myths.

Strategy Driven

This paper focuses on six myths that surround direct marketing best practices and discusses how you can use specific analytical techniques and tools to beat these myths, increase response rates and boost ROI. Click here for more information on Explode 6 Direct Marketing Myths.

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The Importance of Testing in an E-marketing Campaign

Women on Business

How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. The same idea works for e-marketing. Has Email Marketing Become Obsolete?

Marketing 162
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Is outsourcing a copywriter really worth the money?

Women on Business

How may times have you sat down with a writing project and just couldn’t put together a sensical sentence. Further, an outsider is more likely to think outside of the box when it comes to new and innovative ways to market your business. Say your project is more involved than simple copy.

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Why Career Progression Starts with Self-Improvement

Strategy Driven

You might want to volunteer for new projects or get advice on how to secure more qualifications. However, if you have good people skills, you can be a direct marketing expert, customer engagement officer, or even a nursing practice leader. Discover the Next Step. Take Your Qualifications Further.

Career 52
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How to Start Up Your Own Business

Strategy Driven

All financial institutions that you approach will ask you for a plan, and it must be a sound scenario that looks at your objective, projected income and profit margins. Today, besides direct marketing, using digital marketing to its fullest extent will ensure that people get to know about you, quickly!

Insurance 114
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The Big Picture of Business – How and When to Collaborate, for Best Business Advantage.

Strategy Driven

Ego fiefdoms, where one participant assumes a demeanor that harms the project. To succeed, it needs to be more than an advertising and direct marketing campaign. Time deadlines and nature of the project required a cohesive team approach. Where one partner treats others more like subcontractors or vendors. First Attempts.

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Craft a Remarkable Personal Brand Statement! 29 Steps & Examples

Miles Anthony Smith

All of these leaders dabble in numerous channels and projects with a focus on the long-term, maximizing their brand exposure. is a leadership, career, and marketing expert and coach. Look at how many different projects the above examples are involved in. Your personal brand comes from you are and project yourself to be.

Brand 68