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Why Debunking Myths About Vaccines Hasn’t Convinced Dubious Parents

Harvard Business Review

Finally, he was stripped of his license to practice medicine. Brendan Nyhan of Dartmouth and Jason Reifler of the University of Exeter have also documented an even more alarming tendency, which they call “ the backfire effect.” Heider created a short, simple animation of two triangles, a rectangle and a circle.

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