Mark Sanborn

SEPTEMBER 17, 2023

Examples: A CEO ignores market research that suggests a new product will not be well-received because he or she firmly believes it’s a good idea. Examples: A project leader believes their team can complete a complex project in two months, whereas realistic estimates suggest six.

Dunning 86

Dunning Consensus Groupthink Charisma 86

Harvard Business Review

AUGUST 20, 2013

Adoption risk: Adopting technologies or responding to market, business, and technology trends too quickly or too slowly; reactively or over thought, without considering how non-technical implications or unintended consequences contribute adoption risk. Many new projects get hung up on the chance of failure.

Dunning 8

Dunning Project Innovation CTO 8

Harvard Business Review

JUNE 6, 2016

Furthermore, the amount of venture capital bears a zero correlation to the amount of startup activity, and is strongly negatively correlated with the presence of mid-market firms ($10 million to $1 billion), which according to a recent Dun and Bradstreet study have created over 90% of jobs since 2008.

Dunning 8

Dunning Policies Long-term Entrepreneur 8