Tue.May 18, 2021

article thumbnail

Badvertising: Lessons from the Creative World

Leading Blog

D IRECTED at the folks in advertising, Badvertising: An Exposé of Insipid, Insufferable, Ineffective Advertising contains lessons for all of us. Credited with some of the best advertising copy ever produced, Jim Morris has taken his experience in advertising and exposed in a series of essays the Agents of Stupidity that derail the process of creating, targeting, and evaluating advertising.

article thumbnail

Opening Up In The Workplace

Joseph Lalonde

By the title of this article, you may think I am going to write about the reopening process of businesses and churches after COVID-19. That’s a good thought, especially in this day and age. However, this is not the topic I want to share today. I want to share about opening up in the workplace. […].

Article 218
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Most Verizon lease agreements are twenty to thirty years in length.

General Leadership

Throughout much of the long and arduous effort to revise Article 2 of the UCC that eventuated in the 2003 text it was proposed to delete the writing requirement in Section 2-201. That would have brought it into line with American law for international sale of goods as found in the CISG. Since the writing requirement for contracts of sale in general was to be deleted, the requirement for a writing in Section 2-209 was also to be deleted.

Proposal 195
article thumbnail

Maybe You’re an Entrepreneur After All

Lead Change Blog

Ever heard of Paul Van Doren? Likely not, but you might be wearing his shoes. The entrepreneurial co-founder of Vans shoes passed away last week at age 90. Who knew that a simple pair of shoes could give skateboarding a global footprint (pun intended)? Van Doren saw the makings of a movement swelling and found a way to ride that wave. Rather than step into an already crowded shoe industry (yes, another pun), he got close to the generation he was compelled to reach and gave them what they wanted:

article thumbnail

How to Build the Ideal HR Team

HR doesn’t exist in a vacuum. This work impacts everyone: from the C-Suite to your newest hire. It also drives results. Learn how to make it all happen in Paycor’s latest guide.

article thumbnail

Many companies do not have these agreements signed or even drafted.

General Leadership

In Finland, collective labour agreements are universally valid. This means that a collective agreement in an economic sector becomes a universally applicable legal minimum for any individual’s employment contract, whether or not they are a union member. For this condition to apply, half of the workforce in that sector needs to be union members, thus supporting the agreement.

Company 195
article thumbnail

What Does it Mean to Lead Change? – Remarkable TV

Kevin Eikenberry

Do you manage change? Or do you lead change? And maybe even more important: do you know the difference between the two? There is a very important distinction between these two verbs and as leaders, we must know the difference in order to be successful in our change efforts. Check out the video to learn […]. The post What Does it Mean to Lead Change?

Video 170

More Trending

article thumbnail

Healthcare Innovation Lessons From Covid-19

The Horizons Tracker

As the Covid-19 pandemic has spread throughout the world, there have been inevitable discussions around how governments can better plan for similar pandemics in the future. New research from the University of Bath examines the topic from an innovation perspective and ponders what lessons we can learn both from the Covid pandemic and previous disease outbreaks. “What lessons can we draw from the innovation response to COVID-19 about the drivers of innovation, and how can it inform the glob

article thumbnail

5 Indications You’re Cut Out for a Job in Customer Service

Strategy Driven

Contrary to a common misconception, customer service is not merely hearing complaints and speaking politely to customers; it is a critical component of any successful business operations. By ensuring high-quality customer service, any organization can build a favorable reputation in their industry, attract new customers, and keep a loyal client base.

Long-term 115
article thumbnail

Research Highlights The Glass Ceiling In Academia

The Horizons Tracker

Women make up a growing proportion of academia, but as in so many other walks of life, their path up the career ladder is a slippery one indeed. New research from McGill University highlights how while women make up around two-thirds of doctorates in archaeology, they make up just one-third of tenure-stream faculty. “A ‘chilly climate’ exists for women in academia.

Attrition 130
article thumbnail

Business, Investment, and Charity

Strategy Driven

The joy of any business is the Return on Investments (ROI). Also, the money you will accrue from the investment can go far in doing great charity in society today. However, before starting a business or investing, you might want to ask yourself how viable the business or investment is. That is when you should start thinking about a community-oriented charitable project.

ROI 115
article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

Building a remote team culture

HR Digest

Managing a team is never easy, and when you have a diverse team scattered across the globe, the task becomes doubly difficult. Remote work culture has become an accepted norm in Covid times and ease of doing business due to the tech and digital tools now available make the transition possible. The most common problems that are faced whilst managing a remote team are communication, different time zones, cultural and geographical differences and levels of engagement.

Team 105
article thumbnail

Four Advantages to Upgrading Your Car

Strategy Driven

A new car is one of the biggest purchases that you can make and when you choose to upgrade your car from the one you have, it’s just as exciting as the first time that you bought a car. You are making a choice to go from a car that’s constantly breaking down to a car that embraces the shiny, shiny! That new car smell, the sparkling paint work and the fact that it purrs like a kitten are all things that you need to think about when upgrading your car to a new one.

Finance 114
article thumbnail

New Clients in the Blink of an Eye for Your Consulting Firm

David A Fields

Numerous books, articles, podcasts and videos have highlighted an interesting, if somewhat disconcerting phenomenon: people make (most) decisions quickly—sometimes in an instant—without any deep, thoughtful reasoning. Then they develop rationales that they honestly believe are the reasoning behind their decisions. Decisions as important as buying a house, as trivial as chopping down a tree, or … Continued.

article thumbnail

Advice for Setting Up Your Home or Mobile Video Studio

Strategy Driven

Not too long ago, producing and broadcasting videos could only be done from a professional film or television studio and required a lot of expensive, specialized equipment. Nowadays, though, anyone with access to a few items of modern technology can make and transmit videos over the internet, and even arrange permanent home studios of their own. Follow these tips to set up yours for the first time.

Video 111
article thumbnail

The Complete People Management Toolkit

From welcoming new team members to tough termination decisions, each employment lifecycle phase requires a balance of knowledge, empathy & legal diligence.

article thumbnail

Support Mentoring

Eric Jacobson

Sports heroes mention their mentors at award ceremonies. Successful business people thank their mentors at career milestone celebrations. Young adults who become accomplished acknowledge their mentors when asked who was influential in their success. Mentoring is indeed powerful. Most managers have been both a mentor and a mentee at some point in their careers.

Mentor 65
article thumbnail

Ways Technology Can Help Grow Your Business

Strategy Driven

You will already use technology in one form or another within your business. Whether this is for cybersecurity or operating a webpage. However, there is a wide range of other ways technology can help. It won’t be able to take away from you and your employees bring the business on a day to day basis. But, when it is being used properly, technology can change your life and your business for the better.

article thumbnail

Conscious Capitalism: How To Be a Fashion Brand that Facilitates Change

CEO Insider

Behind everything we do, there must be a deeper purpose. Fashion leads and shapes ideas on a global level, and we should be doing that not just for the industry, but for business as a whole. As fashion brands look to provide beautiful pieces that may push the boundaries of design, we must also look […]. The post Conscious Capitalism: How To Be a Fashion Brand that Facilitates Change appeared first on CEOWORLD magazine.

Fashion 59
article thumbnail

10 Winner POS Systems for Businesses that Thrive

Strategy Driven

The Point-of-Sale system, popularly known as POS, is one of the must-have tools of business owners who want their businesses to thrive. 54% of businesses now use POS to process transactions, and the total number of POS users is expected to reach 85.6m by 2025. Why is POS the current most sought-after tool for many business owners? What advantage can POS have on your business?

System 76
article thumbnail

ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

article thumbnail

Something No One Will Tell You About Leadership

Ron Edmondson

There is something no one is going to tell you about leadership. You will have to learn this one on your own. It is not that they do not want you to know. No one is trying to keep this from you. It isn’t a secret. But it simply comes to you by experience as a leader. Here’s a nugget of wisdom you may need: If you’re a leader, you’ll never get to a point of really being satisfied.

article thumbnail

Finding the Best Stock Photos for Your Book Cover

Strategy Driven

An adage tells us not to judge books by their covers, but that’s just what everyone’s going to do anyway, especially when talking about actual books. If your name isn’t quite enough to sell the book on its own, the cover design might be. On the other hand, a bad cover might drive away from the otherwise interested buyer. It doesn’t matter whether you are planning to sell your book online or in a brick-and-mortar store or even as an audiobook.

Books 74
article thumbnail

How Midsize B2B Sales Teams Can Punch Above Their Weight

Harvard Business Review

What they lack in scale they can make up for in flexibility.

B2B 14
article thumbnail

How to Prove That You’re Dependable

Frank Sonnenberg Online

Think about people you trust, friends you can count on, or contractors who allow you to get a good night’s sleep. Ask yourself what makes you feel that way. Is it something they do or who they are? The answer is both. Being recognized as a dependable person doesn’t happen by magic. People have to prove that they’re dependable to earn your trust. Here are 25 ways to demonstrate that you’re dependable. 25 Ways to Prove That You’re Dependable.

How To 130
article thumbnail

Recruit and Retain New Blue-Collar Talent

Blue-collar jobs have a branding problem. One company, GEON, partnered with Paycor to find the solution. Learn how to attract, engage, and retain blue-collar employees, helping them build meaningful careers – and support your company’s goals.

article thumbnail

Understanding the Venture Capital Gender Gap

Harvard Business Review

A conversation with venture capitalist Jenny Lefcourt on the deep underrepresentation of women in her industry.

article thumbnail

These Tips will Help you to Start your Own Restaurant

Strategy Driven

If you want to take the plunge and start your own restaurant, then you are certainly not alone. So many people want to take things to that next level, but at the end of the day, you also need to face the facts. Only one out of three businesses make it past their first birthday, but there are things that you can do to ensure that your restaurant business is a success in every way.

Tips 88
article thumbnail

How Georgia State University Increased Graduation Rates

Harvard Business Review

Can their data-based approach be replicated to help other universities adopt similar programs?

article thumbnail

The Role Of Politics In Determining Who We Follow On Twitter

The Horizons Tracker

Twitter seems nothing if not politicized, even with a certain former President having been banned from the site. Research from the University of Exeter Business School explores how central politics is in deciding the kind of people we follow on the social network. “Americans are much more likely to be socially connected to those with similar political beliefs, both in daily life and on social media, ” the researchers say. “But this does not necessarily mean that shared partisa

Politics 124
article thumbnail

ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

article thumbnail

The U.S. Education System Isn’t Giving Students What Employers Need

Harvard Business Review

Companies also need to stop fixating on the four-year degree.

article thumbnail

How DHL Express Navigated the Pause — and Rebound — of Global Trade

Harvard Business Review

Three counterintuitive lessons in resilience.

article thumbnail

Why CFOs and Their Tax and Finance Teams Are Playing an Increasingly Strategic Role - SPONSOR CONTENT FROM DELOITTE

Harvard Business Review

Sponsor content from Deloitte.

Content 10
article thumbnail

What Organizations Can Do to Retain Asian American Talent

Harvard Business Review

Five ways to start.

article thumbnail

10 HR Metrics to Track in 2024

Discover the power of HR metrics. Master recruiting, control skyrocketing labor costs, and reduce turnover rates. Get insights into key metrics like Time-to-Fill, Cost-per-Hire, and Turnover Rate. Equip your business for success in 2024.