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Focusing On Unicorns Is The Wrong Approach

The Horizons Tracker

The tech media is awash with stories about funding rounds, in large part because the VC community is happy to share press releases around each funding round because they want future investors to pump up the value of their original investment.

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“No idea” Means I Have One :: Women on Business

Women on Business

The choice to stay in a very black and white world of facts and figures is important for keeping the trust of all team members—and is particularly relevant when you’re operating at one remove. Can you give me data about what’s been going on?” He said/she said is excruciating anytime.

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There's Still Time

Women on Business

How great would it be if everyone would operate with the ultimate goal being love? Interesting thoughts. Thanks for posting.

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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!

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The Big Picture of Business: Corporate Communications – Correctly Positioning Your Company

Strategy Driven

This holds for corporate operating units and departments. You must always educate corporate opinion makers on how you function… and the skill with which you operate. Operating units and departments must schedule and follow a program to market their worth to their companies. Ethics Statement. Marketing Program.